CHAMPIONING local produce and suppliers is at the very core of the White’s Supermarket Group, so it was only fitting that ‘Buy Local Day’ should be launched at their flagship Forest Glen store.
White’s IGA also own the Bli Bli, Mount Coolum and Peregian IGA supermarkets.
After the success of the inaugural event last year, Buy Local Day will be returning this year on Saturday, June 28, and the day will be shining a spotlight on the independent businesses that make our region great.
This community-led campaign is designed to encourage spending and promotion of the businesses we all know and love – from retailers and cafes to service providers and producers.
Sunshine Coast Mayor Rosanna Natoli officially launched the campaign at White’s IGA in Forest Glen and urged everyone to get behind the initiative.
“It’s fantastic to once again rally behind Buy Local Day,” Mayor Natoli said.
“This initiative is more than just a shopping day. It’s a chance to strengthen our economy and support small businesses.
“It’s an opportunity to say thanks to those familiar faces and show you care, because every purchase made locally keeps our community thriving.”
White’s IGA owner and Buy Local Day ambassador Roz White said she was proud to support the initiative.
“I’m lucky enough to work closely with Sunshine Coast makers and producers,” Ms White said.
“They are the fabric of our region.
“I urge all fellow businesses to jump on the Buy Local Day bandwagon. Together, we can create the biggest celebration the Sunshine Coast has ever seen.
“White’s IGA has been a passionate local supporter for more than 30 years, particularly through our Locavore program, which connects consumers with local producers and enriches our health, environment, community and economy.”
Thousands of businesses benefited from being involved in the inaugural campaign, with events, promotions and activations creating a buzz across the Coast.
In the lead-up to June 28, businesses and the wider community will be encouraged to participate in the campaign and celebrate the value local businesses bring to the region.
Businesses can find out how to take part, including accessing free marketing resources and social media assets, by visiting www.buylocalsunshinecoast.com.au/buy-local-day.
Buy Local Day is supported through funding provided under the jointly funded Commonwealth-State Disaster Recovery Funding Arrangements.